Hungarian Elections: Mobilisation at Home and Abroad

Political Capital monitored Hungarian media’s narratives about the 2022 general election during the campaign period and immediately afterwards. We paid attention mainly to articles about the opposition, Hungarians living abroad, the Euro-Atlantic Community, Ukraine and relations with Russia and China. In our analyses, we focused primarily on the number of articles published, time-trends, the articles’ popularity and their attitudes towards the above-mentioned actors. Our results show the extent to which media communications helped disseminating the messages of Fidesz and the opposition, respectively.

You can find our analyses about the topic here:

• Preliminary assessment of electoral chances (in English)
• An analysis of the last week of the campaign (in English)
• Podcast about the election and the future of the opposition (in Hungarian)
• Summary of research results (in English)

These materials have been prepared with support from IRI’s Beacon Project. The opinions expressed are solely those of the authors, speakers and do not reflect those of IRI.